1. What does your business actually do?

Provide Mediation Service/Resolve conflict between parties that have been unable to or find themselves in a conflict situation that is having a detrimental effect on their lives

2. What do you want your site to accomplish?

Needs to project that POGO is a professional company , and can deliver on its promises

3. Do you have a website already?
Yes: Holding page

4. What makes your company remarkable?
Our focus is on fairness.
Our Focus is on the people involved in the conflict
We are Independent, and can grow trust in an organistion to deliver on their promises to treat employees fairly

5. Who are your competitors?
Main Competitor would be UK Mediation, and lawyer practices
6.What websites do you like and why?

Tim of the ones in the document I like the Levitt and my zone visuals.

7. Who exactly are your customers and what are their pains?
I am focusing on large 100+ companies and corporations that will understand the value added of the services and the savings that I can give, by repairing relationships that would otherwise lead to attrition/training/recruitment

8 What features do you want your website to have?

Disscussed, and as per plan in the document. No need for News page at this time, but would also like to consider a profile page for when I have additional associates on board in the future r

9 How will you record your results?
Advice guidance need on this one

10. Do you have a style guide or any existing collateral?